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Automations — Follow-up Sequences

The follow-up that always happens.

Most revenue is lost not because the prospect said no — but because nobody followed up. LeadLasso automates every follow-up touchpoint at exactly the right time, with exactly the right message, so every lead gets the attention it deserves.

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NURTURE SEQUENCE — ACTIVE
DAY 0 — Immediate response
"Hi Sarah — thanks for reaching out..." ✓ Sent
DAY 1 — Value touch
"Just wanted to add — we also offer..." ✓ Sent
DAY 3 — Social proof
"Here's what a recent client said..." ✓ Sent
DAY 7 — Urgency
"Our schedule is filling for next month..." ⏳ Scheduled
DAY 14 — Re-engagement
"Changed your mind? No pressure, but..." ⏳ Scheduled
Auto
Every lead followed up
5-touch
Full nurture sequence
3×
Conversion improvement
0
Leads lost to silence
What it handles

Built around your operation.

Every implementation is configured specifically for your business, your tools, and your workflow — not a template deployed and left to run.

✓New enquiry nurture (Day 0, 1, 3, 7, 14)
✓Quote follow-up sequences (24hr, 72hr, 7-day)
✓Post-enquiry educational content
✓Win-back sequences for cold leads
✓Seasonal re-engagement campaigns
How LeadLasso builds it
1

Strategy call

30 minutes to map your current process and identify exactly what needs to be connected.

2

Build and test

LeadLasso builds, connects, and tests everything. You review before anything goes live.

3

Live in 5–10 days

Everything running, monitored, and reported on. Ongoing maintenance included.

FAQ

Common questions.

Every message references the original enquiry, the specific service requested, and the prospect's name. They read like a personal follow-up, not a bulk email. Generic 'just checking in' messages are never sent.
Replies pause the automated sequence and trigger a human notification with full context. If the AI can handle the reply, it does and updates the sequence accordingly.
Yes — separate sequences are configured for each service type, quote value range, or lead source. A hot water enquiry gets a different sequence to a full bathroom renovation.
Configurable — typically starts with email (matching the format of your quote or response), then SMS if email doesn't get a response. SMS open rates are significantly higher for follow-up messages.
Configurable — typically 14–30 days. After the sequence completes with no response, the lead is tagged as 'cold' in your CRM and enters your Database Reactivation pipeline for a future campaign.
Related products

Works well alongside these.

⚡

Speed to Lead

The immediate first-contact automation — Follow-up Sequences picks up from where Speed to Lead starts.

Learn more →
🗄️

Database Reactivation

When sequences don't convert, Database Reactivation gives you a second chance on your entire dormant database.

Learn more →
📈

Sales Agent

AI-powered follow-up for open quotes specifically — the conversational layer on top of sequences.

Learn more →
Get started

Ready to implement Follow-up Sequences?

Request a 15-Min AI Discovery Call